Company Spotlight: Illuminate Labs

Illuminate Labs is a Certified B Corp making supplements with some of the strictest standards in the world. Here’s how they do it!

August 1, 2023


Did you know that the USA has no purity benchmarks for supplements? That’s where Illuminate Labs comes in. They create high-quality supplements with some of the highest safety standards in the world. 

And they’re a Certified B Corp.

Let’s dive into how Illuminate Labs makes supplements you can trust.

Illuminate Labs Testing Process 

All Illuminate Labs supplements meet the European Union dietary supplement contaminant standards, which are the strictest in the world. 

That means the products are tested rigorously for potency, purity, and label accuracy

Step 1

Their high-quality supplements are ethically manufactured, then each batch is sent to their partner lab in the U.S. Botanical Safety Laboratory (USBSL). This independent, non-profit lab performs their third-party testing

Step 2

Then they test botanical identity and potency with High-Performance Liquid Chromatography (HPLC). This process is currently the industry standard for verifying herbal extracts, and ensures that Illuminate Labs’ products are what they say they are.

Step 3

These purity levels are tested to meet the EU Commission Regulation standards for food supplements. 

Only once the product has passed all 3 steps and been verified by USBSL can it be sold. The test results are available on every single product page, so you can explore the data yourself. 

At Karma Wallet, we believe in transparency, and giving you the information you need to shop with your values. Illuminate Labs shares that vision – and is the most transparent supplement company in the USA. 

illuminate labs sustainability rating on karma wallet

Non-Toxic Supplement Ingredients

In January 2020, 800+ supplement brands (supplied by 3 large contract manufacturers) were ordered to take all of their products off the market by the FDA for violating the Good Manufacturing Practice.

Your health and wellness is at the forefront of every decision Illuminate Labs makes. That’s why their products are….

  • Allergen-free
  • Gluten-free
  • 100% Vegan
  • Non-GMO

Every product page also includes medical research, specific ingredient breakdowns and potency levels, scientific studies, and testing data. 

Illuminate Labs Partners & Certifications

Certified B Corp

Like Karma Wallet, Illuminate Labs is a Certified B Corp. They’re also legally incorporated as a Benefit Corporation. 

This means that they are a for-profit company with a legal requirement to consider all stakeholders in every decision – not just maximize shareholder profits like traditional companies (learn more about stakeholder capitalism here!)

As a B Corp, they meet strict third-party standards for business ethics and sustainability. 

CURE Childhood Cancer

To amplify their mission, Illuminate Labs donates 5% of profits to their partner charity CURE Childhood Cancer.

This non-profit organization funds targeted research on childhood cancer while supporting both patients and their families.

CURE Childhood Cancer is rated  4 stars out of 4 by CharityNavigator for 13 consecutive years – which highlights their transparency with their funding. 

illuminate labs sustainability rating on karma wallet


They’re also a member of the National Products Association, the oldest and largest non-profit dedicated to the natural products industry.

Through their lobbying presence in Washington DC, they work towards consumer access to safe and effective supplements and regulations.  

Additionally, as a member of the U.S. Chamber of Commerce, they collaborate with other businesses to strengthen our economy and shape the future of business in the USA.

illuminate labs sustainability rating on karma wallet

Illuminate Labs Company Report Card 

“The best way to keep yourself safe as a consumer in the US supplement market is to purchase exclusively from brands that provide updated, third-party testing of all of their products.” – Calloway Cook

To help you learn more about supplements, health, wellness, and everything in between, they publish Illuminate Health: a hub for research-based health information and reviews. 

Whether you heard about a new supplement on TikTok you want to try, curious about THC gummies, or curious what supplements could target anxiety, they break it down for you – and back it all up with data.  

With their commitment to collaboration, knowledge sharing, and transparency, Illuminate Labs truly illuminates the path for consumers to be in charge of their own health.

We’re proud to announce that Illuminate Labs has joined the Karma Collective – a network of sustainable brands dedicated to rewarding customers like you for making mindful shopping decisions. 

Stay tuned for the upcoming release of the Karma Wallet card and our app, which will provide you with even more opportunities to shop sustainably and earn cashback.

In the meantime, explore Illuminate Labs below!